[AUST.] is an online magazine and a boutique retail store, featuring Australia’s most luxurious and contemporary designers. But you won’t find it in our sunburnt country. AUST. is located in the heart of Abbot Kinney Blvd, Venice.
When I was traveling through Cali and Venice a few years ago I can’t believe I didn’t stumble across AUST.’s beautiful store (or their website). After discovering AUST., I am all the more motivated to get back over there and explore.
Former-Aussie-now-Venice-resident Hannah Wang, is the savvy entrepreneur, owner and director behind AUST.. After moving to the US, Hannah soon realised where her favourite designers resided; back home down under! It then dawned on her there was a gap in the market, and US locals were being cruelly deprived of our creative and authentic designers and labels. And thus AUST. was born.
The AUST. concept is a unique one; the team strive to deliver and showcase the amazing designers coming out of Australia, including brands such as Zulu and Zephyr, Bec and Bridge, P.E Nation, Epokhe, St Agni, Afends, and Sir the Label. The list is endless. Their Venice store is stocked to the ceiling with beautiful collections straight from Australia, which you can see for yourself here.
And why wouldn’t you want to dress like us? In AUST.’s words, we have “laid back vibes and a take-nothing-too-seriously-attitude”. Australian fashion is really unique, and our creative designers have mastered the ability to encapsulate our active-yet-laid-back lifestyle through their collections.
AUST. magazine shares stories behind our Australian designers and labels, to give LA locals and anyone in the US really, an insight to what our cool little continent down under is all about. You can expect to read fashion, lifestyle and design articles on what’s trending in Australia, where the Aussie design movement is heading, and which beach-side shopping strip is better; Venice or Bondi? Does Venice have Bondi Rescue? No, I didn’t think so.
I am so excited to share this collaboration between AUST. and The Collaborative. The beautiful girls from AUST. sent us a few pieces to share with you all. I hope you enjoy, and if you love our Australian designers, fashion and lifestyle, I suggest you head over to their website to hear more from them…
Photography: Luke Smith, @luke_gsmith
Model: Ash Davis, @ashelizadavis
Clothing: Aust, @thisisaust (Brands – Linen Dress – Bec and Bridge, White One Piece – XMAX)
Creative Director: Ash Davis, @thecollaborativeco
Location: Little Cove Noosa, Sunshine Coast Queensland, Australia